Diane Harrison Diane Harrison is principal and owner of Panegyric Marketing, a strategic marketing communications firm founded in 2002 and specializing in a wide range of writing services within the alternative assets sector. She has over 20 years' of expertise in hedge fund marketing, investor relations, sales collateral, and a variety of thought leadership deliverables. In 2015, Panegyric Marketing received AI's awards for Best Financial Services Marketing & Communications Firm and Business Excellence in Strategy & Positioning Statements - USA, as well as M&A's Excellence in Financial Services Marketing - USA. The firm also won consecutive year awards in 2013-14 as IHFA's Innovative Marketing Firm of the Year and AI's Marketing Communications Firm of the Year- USA. A published author and speaker, Ms. Harrison's work has appeared in many industry publications, both in print and on-line.

Prior to the mid 2000s, private equity represented the de facto route to long-term appreciation for investors seeking to access investment strategies yielding double-digit returns. After the credit crisis of 2008 effectively closed the doors on efficient and profitable exits for many private equity funds, investors found their capital locked up in "zombie funds," unable to exit and redeploy on schedule, and gathering excessive management fees. Investors trapped in this situation are subject to management fees, typically 2%, well beyond the anticipated 10-12 year lifespan of the fund, despite the fund offering little hope of returning a decent profit to the limited partners.

The long slow road... to nowhere

The Wall Stre......................

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This article was published in Opalesque's New Managers a top-down monthly analysis, news and research publication on the global emerging manager space.