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By Opalesque: The Swiss asset management industry continues to consolidate its position as a key pillar of both the Swiss financial centre and the Swiss economy. With average annual growth of 6%, assets under management (AuM) in the country have reached almost CHF3.8tln (US$47tln).
The industry has further strengthened its position as Europe's third-largest asset management hub. But the future competitiveness of the location can no longer be taken for granted, according to the Swiss Asset Management Study 2026 conducted jointly by the Asset Management Association Switzerland (AMAS) and zeb consulting.
Industry strongly positioned - but increasingly exposed
The study shows that the industry continues to grow robustly, up 8% in 2025 from the previous year. Of the CHF3.73tln in AuM, CHF690bn comes from foreign Collective investment schemes (CIS) and the rest is divided between Swiss open-ended CIS and discretionary mandates.
At the same time, the market environment is becoming more demanding: increasing regulatory complexity, growing margin pressure, higher operating costs and rising scale effects are fundamentally reshaping the competitive dynamics of the industry.
Market structure: largest providers gain market share
By the end of 2025, the ten largest asset managers in Switzerland accounted for a combined market share of 44%, compared with 37% in 2021. These include UBS AM, Zuecher Kantonalbank, and Pictet AM. Smaller and mid-size...................... To view our full article Click here
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