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Alternative Market Briefing

Asset managers prioritize quality and accuracy of their products

Thursday, May 02, 2024

Laxman Pai, Opalesque Asia:

Investment managers are seeking to improve the quality and accuracy of their products, including funds, exchange-traded funds, and other offerings, to grow their distribution over the next two years, revealed a study.

According to the survey of 300 global asset management firms sponsored by Northern Trust, less than half (46%) of respondents identified controlling costs as their top strategic priority in the next two years, while 72% chose enhancing quality and accuracy, improving the investor experience (70%), and expanding product set (60%) as their top concerns.

The results marked a shift from manager priorities in Northern Trust's prior survey in 2022, when just 45% of managers identified enhancing quality and accuracy as the top priority, behind efficiency and cost controls.

"Asset managers are focused on honing their distribution channels and having access to high-quality, consistent data is crucial in driving those decisions," said Ryan Burns, Head of Global Fund Services (GFS), North America. "It's important that managers have a deep understanding of their client's needs so they can find them the right product at the right time because there is no one-size-fits-all solution."

The survey, conducted for Northern Trust by WBR Insights, highlighted that 83% of respondents plan to change their product strategy in the next two years, with a focus on meeting diverse investor needs.

While managers continue to face cost pressure......................

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