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Laxman Pai, Opalesque Asia:

The sustainability investor group Ceres said participants include 64 US and international investors with a total of US$9.8 trillion under management including pension funds and asset managers launched the Valuing Water Finance Initiative (VWFI) to tackle the global water crisis.

VWFI is a new effort to engage 72 of the world's biggest corporate water users and polluters to value and act on the water as a financial risk and drive the necessary large-scale change to better protect water systems, explained a press release from Ceres.

The initiative is the only global investor-led initiative aimed at moving companies to respond to the global water crisis.

According to the release, the Ceres initiative offers the most comprehensive and ambitious guidelines available to investors while also considering the full suite of water-related issues, from water availability and quality to board oversight and public policy engagement.

Signatories at launch include financial institutions such as pension funds, mainstream asset owners, and socially responsible investors spanning the globe.

"The water crisis is playing out across the U.S. and around the world in many ways, from severe drought and pollution to inadequate access to safe drinking water, all of which disproportionately impact our most vulnerable communities," said Mindy Lubber, CEO and President of Ceres.

Mindy added: "The private sector must recognize water's importance for their ......................

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