|
Laxman Pai, Opalesque Asia: The global Digital Asset Management market size is projected to reach USD 10.220 billion by 2026, from USD 3.157 billion in 2019, at a CAGR of 18.3% during 2021-2026, said a study.
According to the study by Valuates Reports, the emerging trend of digitization, along with the increasing adoption of cloud-based services across the globe, is among the key factors driving the growth of the market.
Growth in demand for a collaborative digital workflow especially for sales and marketing activities has encouraged end-users to deploy enhanced digital asset management solutions and services, it said.
In the meantime, the increasing digitalization of content and the need for effective collaboration of corporate assets is driving the digital asset management market.
"With changing customer behavior, the number of digital assets and the rate at which they are enriched is rapidly increasing across enterprises. Companies are rapidly turning to the cloud for digital asset storage due to the massive increase in digital asset volume," said the study. Thus the increase in adoption of cloud-based delivery as they provide low-cost licenses, implementation, and maintenance when compared to hosting content on-premises is expected to boost the Digital Asset Management market.
Meanwhile, the market is benefiting from an increased organizational focus on digital marketing. Businesses are using these solutions to reach the masses, boost customer enga...................... To view our full article Click here
|
RSS
