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In the week ending 03 January, 2015, a study found that quite a hedge funds are beginning to think about and execute communication strategies. Irwin Latner told Opalesque said that while some hedge funds are going to the press for interviews not to directly promote the fund but talk about a niche investment opportunity that the fund is seeking to capitalize on. However, others also talk about the fund which would be "the type of thing that is limited in scope, targeted, and may make strategic sense."

Neuberger Berman recently launched the Neuberger Berman Global Long Short Fund; the Moss Securities South American Hedge Fund invests in key assets and products produced in South America; Estlander & Partners has launched a new systematic fund focused exclusively on the commodities sector; Calamos Investments announced that it has launched two new mutual funds; Solomon Kumin is launching his own hedge fund, Folger Hill Asset, with about $1bn in assets; and Lyxor Asset Management ......................

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