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Alternative Market Briefing

Employment and business opportunities are being obtained almost exclusively through networking; going online pays

Thursday, June 11, 2009

From Kirsten Bischoff, Opalesque New York:

Twitter, Facebook, and MySpace are widely touted as excellent means for building an online presence, and have assisted many during their job search in this tight employment market. Opalesque has a Twitter feed which is updated with breaking hedge fund news and links to articles of particular interest (we can be followed at: www.twitter.com/Opalesque). However, while one manager told Opalesque that he keeps an alert for "hedge funds" on when logged into Twitter for possible breaking industry news, it is difficult to imagine that in their current forms of use these informal sites will help anyone establish real business relationships within the financial industry. Instead, business oriented sites such as LinkedIn and Plaxo are focusing on providing the opportunity to more easily keep tabs on past and present colleagues as well as expand the potential for business and employment opportunities.

Six degrees of separation One of these benefits is the ability to update profiles and reach out to colleagues at your (and their) convenience, across time zones and during lulls in busy days. Some offer the ability to see who you and your business contacts share common relationships with, a very good reminder of how small and tight knit the financial community can be.

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