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Kirsten Bischoff, Opalesque New York: As the hedge fund industry swells to accommodate institutional investors and pensions that have decided to increase their alternative allocations the standards for communicating strategy, strength of infrastructure, and long term outlook for funds and the businesses they are built on have risen tremendously. Opalesque spoke with a few people in hedge fund support services to find out how the asset raising aspect of growing a hedge fund business has changed, and how managers can best leverage support services to meet their business goals.

Acceleration Capital Alexis Graham and Ian Tracy named their 3rd party marketing firm, Acceleration Capital Group LLC, for the critical period in a hedge fund's life when the fund is looking to reach an AUM size that makes it investable for a majority of institutions in the industry; the point when the hedge funds AUM size is no longer an investment constraint. These "acceleration capital" investors can range from seed vehicles to fund of funds to family offices to wealthy individuals, as well as larger institutional investors like pensions and endowments who are looking to increase allocations to the early stage space. "We view it as the people who want to be first and/or first to be second,'" Tracy explains. "The investors who look to provide a fund with acceleration capital are looking to invest in talented managers early to benefit from ......................

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