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Alternative Market Briefing

Senior SEC official supports hedge fund ads

Tuesday, May 21, 2013

From Precy Dumlao, Opalesque Asia – All roads are leading to the lifting of the hedge fund advertising rule, as another senior official from the Securities and Exchange Commission (SEC) said she favors allowing hedge funds to publicly advertise.

But SEC Commissioner Elisse Walter said the rule allowing hedge funds to advertise their products should also include a provision that protects investors. She said the decades-old ban should be lifted but added the SEC must take a look at some recommendations given by an investor advisory committee, reported

"We have a proposal out there, and it’s a very shockingly stark proposal how streamlined it was and how few questions it asked," Walter was quoted as saying by the report.

Walter is the second senior SEC official who added their voice favoring the lifting of the hedge fund rule as one of the provisions under the JOBS Act, the legislation approved by Congress in April 2012 seeking to ease access to capital for small and mid-sized companies.

Last month, SEC chairman Mary Jo White said he would push to adopt a rule allowing hedge funds to advertise in a move consumer advocates say could fail to protect unsophisticated investors.

According to BusinessW......................

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