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Alternative Market Briefing

Wells Fargo rebrands its LaCrosse hedge fund business to leverage the firm’s other alternative investments

Tuesday, September 11, 2012

From Komfie Manalo, Opalesque Asia – To be able to leverage its market reputation and many other offerings for alternative investment managers, diversified, community-based financial services company Wells Fargo has rebranded its hedge fund administration and middle-office service provider, LaCrosse Global Fund Services as Wells Fargo Global Fund Services.

"Our new name reflects Wells Fargo’s commitment to supporting our suite of hedge fund and private equity industry offerings," said Christopher Kundro, co-head of Wells Fargo Global Fund Services in a statement. "In addition, our clients are now able to leverage Wells Fargo's many other offerings for alternative investment managers."

"Since Wells Fargo acquired LaCrosse Global Fund Services last year, we have continued to expand our business and integrate with its global platform," added Stuart Feffer, co-head of Wells Fargo Global Fund Services. "The new Wells Fargo Global Fund Services branding represents an opportunity to leverage Wells Fargo’s market reputation with our experience and expertise."

According to the firm, the renamed hedge fund firm would still continue to provide a complete service offering to the hedge fund administration market utilizing a platform and technology that provides traditional fund administration services, operational ......................

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