| 10.12.2019 Opalesque Exclusive: Survey shows asset managers struggle with marketing |
| Bailey McCann, Opalesque New York: Marketing is an increasingly important aspect of the business of asset management, but a new survey from Cutter Associates shows that asset managers are slow to act and haven't fully embraced data capture and marketing automation. The survey results point to an overall trend of transformation across the landscape as marketers are embracing new forms o |