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Islamic banks must step up service to compete, says E&Y survey

Posted on 31 January 2011

Salmaan JafferyFrom Arabianbusiness.com: Sharia compliant banks will need to significantly improve customer service if they are to compete with mainstream banks, a survey by Ernst & Young has said. The poll of 4,000 Gulf residents by Ernst & Young found that, despite strong interest in Islamic finance, customers found banks lacking in transaction speed and service quality.
While customers want Islamic options, this must be backed by the service and standards prized in the mainstream banking market, said Salmaan Jaffery, head of retail banking, Ernst & Young Middle East…………………………………….Full Article: Source

 
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