| Come August, real estate advertisements proclaiming "advance loans available", "real estate specialist" and "king of XX (name of estate)", could become a thing of the past, as the Council for Estate Agencies (CEA) issued two new practice guidelines, in its continued efforts to raise the professionalism of the industry.
Under one of the new guidelines, such misleading headlines, will not be allowed in advertisements and publicity collaterals and flouting it could result in disciplinary action..............................................Full Article: Source
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