From Inman.com: Google's recent refinements in the real estate space -- which include creating "place pages" for individual listings -- don't mean the search-engine giant is moving to create a national multiple listing service, the company says.
But the refinements have improved the quality of traffic the search engine delivers to advertisers -- including big brokerages that Google is out to sign up as clients, said Sam Sebastian, the company's director of local and business-to-business markets.........................................Full Article: Source
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