28.02.2012 - Media and public relations — the missing link in Islamic finance
The industry has alphabet bodies that deal with various issues but when it comes to public relations and marketing, there seems to be a gaping hole that is getting larger. Is there a media and public relations (PR) "control room" for Islamic finance that educates, creates awareness, undertakes damage control, etc, so that the industry is "conventionally efficient" media-savvy?..............................................Full Article: Source
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