09.08.2013 - ETF funds everyone should own
It has become a standard conversation, particularly when people bend my ear about investments: What exchange-traded fund (ETF) should I own? Which are the best? It’s a funny question, since the whole point of index funds and ETFs is to do away with the notion of “best” and get people to buy plain vanilla. Now, naturally, nobody likes to buy anything “vanilla.” It’s a law in marketing that your brand has to be different, flavorful, exciting…not vanilla...............................................Full Article: Source
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