Returns only attract attention; enterprise performance gets allocations
Bryan Johnson
This article was authored by Bryan K.
Johnson, Managing Partner at Johnson & Company, a marketing consultancy to
investors and small hedge funds based in
Austin, Texas.
He also wrote for New Managers in
October 2012 about the real ROI (Return-On-Infrastructure) and the three
behavioral issues that investors look at (article here).
Mr. Johnson appeared in New Managers in February 2012 and talked
about the proper procedures of marketing and asset raising (article here).
Previous to launching Johnson & Company, he served as Global Head
of Marketing and Business Development for the Alternative Investment
Group at Moody’s Investors Service. Before that, he served as chief expert
witness for The Attorney General of Texas and The State of Texas in the
evaluation of hedge funds and private equity firms as acquirers of the
assets of Texas Genco in the multibillion dollar true-up of Centerpoint
Energy.
Previous to launching Johnson & Company, he served as Global Head
of Marketing and Business Development for the Alternative Investment
Group at Moody’s Investors Service. Before that, he served as chief expert
witness for The Attorney General of Texas and The State of Texas in the
evaluation of hedge funds and private equity firms as acquirers of the
assets of T......................
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This article was published in Opalesque's New Managers a top-down monthly analysis, news and research publication on the global emerging manager space.
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