Opalesque A SQUARE = Alternative Alternatives is the first web publication, globally, that is dedicated exclusively to “alternative” investments. A SQUARE's weekly selection feature unique investment opportunities that bear virtually no correlation to the main stream hedge fund strategies and/or distinguish themselves by virtue of their “alternative” motive - social, behavioural, natural resources, sustainable /environment related investing.

With its “research that reveals” approach, fast facts and investment oriented analysis, A SQUARE offers diversification and complementary ideas for: private, high net-worth and institutional investors, pension funds and endowments, portfolio and hedge funds managers.

The “A SQUARE alternative” universe: Traditional Alternatives
i. Real estate
ii. Commodities - gold, silver, copper etc.
iii. Currencies
iv. Collectibles - art, wine, vintage cars, coins, postage stamps etc.
v. All forms of credit based lending/factoring

Modern Alternatives:
i. New asset classes:
: Investible Indices
: ETFs
: Structured finance - SPV, certificates, notes, synthetics
: Hybrid products
ii. Environment and infrastructure led investing: carbon emissions; waste re-cycling; water, air, forest, energy; new tech; clean tech and beyond
iii. Psychology based investing: behavioural finance; “vice” investing
iv. Entertainment financing – movies, music and more.

Opalesque A SQUARE is researched, authored and edited by Sona Blessing, Director Research. In A SQUARE, Sona blends her experience in hedge funds, investment banking, business management and journalism. Until recently she held the position of Strategist – Hedge Fund Research at Bank Sarasin, Switzerland. She created and authored “hEdge” - a monthly summary on hedge fund developments and forecasts. Whilst at UBS Warburg she worked within Economic Research and Investment Strategy as a global market strategist and was also responsible for creating and authoring “Business Buzz”. She has extensive experience in business journalism worldwide – having published in The China Post (Taipei, Taiwan), The Jakarta Post (Jakarta, Indonesia), The Economic Times and Business India Magazine (Bombay, India).

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