From Aawsat.com: An Islamic Bank’s commitment to the provision of Islamic Sharia law and the accuracy with which it implements these laws are considered critical factors when Islamic finance clients are choosing between one Islamic institution and another.
Therefore we find that Islamic financial institutions try to exploit this factor and focus on this aspect of their operations and market themselves as an Islamic financial institution, utilizing a variety of methods such as the design of the institution’s logo in order to express its Islamic identity, as well as selecting language that evoke the institute’s Islamic identity and vision……………………………………Full Article: Source