From Nowpublic.com: Advertisers in the Western world are realising to the fact that the Muslim consumer segment of about 1.8bn people is undeniably the next important market that needs a bit of understanding. Also, it remains largely untapped.
According to Standard and Poor Ratings Services, the Islamic Banking products hit a target of about $400 billion the world over in the year 2009. For bankers it’s like a phenomenon and it’s catching up among Muslims…………………………………….Full Article: Source