Opalesque Industry Update - Quadsight Partners has announced the formal
launch of its business – a marketing, communications and public relations firm formed to
provide investment managers, wealth advisors and service providers with executable
solutions to grow assets and drive revenue. Quadsight is the only marketing/PR firm
founded by ex-institutional investors, providing its clients with what it calls the
“investor’s perspective” – an insight taken from over twenty years of experience in the
capital markets. This background allows Quadsight to develop custom marketing
strategies that highlights a manager’s or advisor’s strength, differentiates them from the
competition and communicates their brand to the investor community. Quadsight’s
portfolio of services to the investment management community includes: content
development, competitive analysis, branding, public relations and technology vendor
selection. The firm was founded by Andre Boreas, an industry veteran whose background includes manager due diligence, portfolio management and product marketing. Most recently, he was the Director of Alternative Investments at Intralinks, Inc. where he oversaw the marketing and strategy efforts in delivering critical investor communication capabilities for many of the world's leading private equity, real estate and hedge fund firms. He started his career at Thomson Reuters and worked at Abbott Capital, a private equity fund-of-funds as well as at PFM Advisors, an institutional investment consulting firm where he lead all manager research activities. In addition, Mr. Boreas was a co-portfolio manager at an institutionally-focused fund-of-hedge funds and, before joining Intralinks, was the Chief Investment Officer at a large NYC-based family office. “With so many managers and advisors vying for assets, it becomes imperative for them to rise above the noise and have their voices heard in the investment community.” says Boreas. “Our extensive experience as institutional investors, allocators and marketers provides our clients a unique perspective to ensure their story resonates with investors. A well thought out marketing strategy can be a competitive differentiator in reaching your target audience whether it be retail, high net worth or institutional investors.” Press Release
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Industry Updates
Investment marketing and consultancy Quadsight Partners launches
Wednesday, June 03, 2015
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