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Alternative Market Briefing

Comment: The Seven Deadly Conference Sins

Thursday, March 09, 2017

Matthias Knab, Opalesque:

Meredith Jones writes on Harvest Exchange

We've all been there. Moving, shaking, getting stuff done at an industry event. Hitting up investors for contact details and meetings. Meeting fund managers who can potentially add value to an investment portfolio. Looking for new business prospects among investors and managers.

And then it happens. Knowingly or not, we commit one of the Seven Deadly Sins of Conference Attendance. Duh duh DUUUUHHHH!

There is perhaps no better way to curtail your most earnest conference efforts than to commit one of the following breaches of event etiquette:

The First Deadly Sin: Chasing Investors Like It's A Zombie Apocalypse

We all know the shark-to-seal ratio at most investment industry events isn't exactly even. As a result, the investors in the room tend to get a lot of attention. You can see them at cocktail parties, during coffee breaks, or just walking across a room with a trail of hungry investment managers and investor relations folks in their wake. Once, at a GAIM conference in Monaco, they gave out actual proximity detectors to participants. It was like watching the movie Aliens, with investors playing the role of Ripley.

I know every manager that spends money on a conference is hoping to get maximum time with investors, but please, slow your zombie rol......................

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