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From Komfie Manalo, Opalesque Asia: The fund management industry is moving towards investment solutions and bridges, according to the second volume of Strategic Insight’s State of the Industry report, which provides a global review of 2011 and an outlook for 2012.

The report also focuses on winning strategies, leading asset management firms and standout campaigns that enabled blockbuster firms to sustain cash flows in the second half of 2011, at a time when the industry globally was impacted by the next act of the European debt crisis, market volatility (in August), regulatory uncertainty, limited net retail contributions and macro-political stumbling blocks.

According to Daniel Enskat, head of Global Consulting for Strategic Insight and author of the report, theme and simplicity still dominate the product landscape, but institutions and distributors around the world are gradually shifting towards 'bridge’ products.

"Globally, investment solutions overall are approaching $4tln in assets, with $110bn in 2011 cash flows. The top three 2011 cash flow funds were all U.S.-based global asset allocation products (PIMCO All Asset, First Eagle Global, and Permanent Portfolio), with each over $5bn in cash flows," Enskat said in the report.

Moreover, Enskat foresees a rise in alternative investments after sustaining a setback in 2008. He added that alternative and absolute return products have accele......................

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