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Alternative Market Briefing

Opalesque Exclusive: K2’s David Saunders recommends hedge funds seeking institutional allocations pay more attention to client servicing

Friday, November 06, 2009

From Kirsten Bischoff, Opalesque New York:

In addition to addressing concerns about hedge fund liquidity, transparency, and fee structures, managers seeking allocations from institutional investors might also consider concentrating on how they build (or re-build as the case may be) their investor relations departments.

In the past, hedge funds have not always given enough thought to client servicing and outbound marketing, David Saunders, founding managing director of the local fund of funds K2 Advisors said during Thursday’s Connecticut Hedge Fund Association ......................

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